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Thursday 30 July 2015

Digital Marketing Overview

                        Digital marketing is  name of signifies is marketing all over the internet through by various digital devices.
 Marketing all over the world is getting dependent on digital technology. For Example managing content,  conducting market research through web analytic ,reaching market segments  Etc....!

Definition: 
                 We are doing marketing activities like advertising, promotion, branding, creating utility, value proposition, etc. 
All are done over the internet using digital devices like laptops, palmtops, tablets, etc., it is called Digital Marketing.


6 step process 

Visibility 

Bringing targeted traffic

Engagement
Lead Generation
Measurement
Retention

   This is just overview. We will start the learning from  next block  .
Thank you...!    

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